2: Pamela Vaughan / HubSpot's Approach to Growth & Optimization
Ever wonder how HubSpot approaches its own growth marketing? Pamela Vaughan, who has been with the company since 2008, gives us an inside look at the things that helped grow the HubSpot Blog to >4M monthly visitors, as well as their approach to testing and optimization that continues to help them grow at scale.
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Ever wonder how HubSpot approaches its own growth marketing? Pamela Vaughan, who has been with the company since 2008, gives us an inside look at the things that helped grow the HubSpot Blog to >4M monthly visitors, as well as their approach to testing and optimization that continues to help them grow at scale.