157: Building a Profitable Marketing Program (w/ Adam Goyette, Growth Union)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. 

In this episode of Metrics & Chill, Adam Goyette explains how your company can use data to measure campaigns and attribution to ensure they're building a profitable marketing program that brings the best return on investment (ROI) possible.
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